In order for an advertisement written in a newspaper to resonate with potential recipients, it is first of all important to choose the right publication. If we are talking, for example, about selling a camera, you should pay attention to newspapers for free ads, in which the heading "hobby" or the like is well developed. And for the sale of a car or a summer cottage it is better to choose specialized publications.
You will need
- or
- - computer, internet;
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- - newspaper coupon, pen.
Instruction manual
1
Decide on the newspapers in which you intend to place an ad. Specify how you can submit it. In some cases, this can be done by phone or the Internet. But there are publications where they are accepted only on the appropriate coupons, which are either sent by mail or dropped into the boxes intended for this. Start writing an ad in the newspaper, finding out all the nuances.
2
Start by choosing a rubric. It depends on how correctly it is produced, whether the addressees will see your message. If, for example, you want to rent a room, and by mistake place an ad in the heading “I’ll take off” - you risk not getting a single response. Another scenario is possible. Suppose you mistakenly publish this announcement under the heading "rent an apartment" - then you will find a flurry of calls from those who are seduced by a significantly lower cost. But it will not be useless calls, because a significant number of readers of the newspaper will first decide that this is an apartment, then - inevitably become disappointed. He will also consider you a fraudster who wants to draw attention to his proposal.
3
Start composing your text. First, we should talk about the subject that you want to buy, sell, exchange, etc. Then try to objectively indicate its condition, year of manufacture, how much was operated. It is advisable to write a few words about competitive advantages - for example, why this model is better. Offering kittens, puppies or other animals, describe the breed, origin, color, basic appearance and character. If possible, also place a photograph of the animal.
4
Indicate the price of the issue, which will protect you from endless telephone calls. This is best done at the end of the ad. If bargaining is appropriate - also indicate. The text should be completed with the following contacts: telephone, postal address or email address. Sometimes, for this, appropriate fields are provided in the coupons, so be careful.
