A well-known document says that a person has the right to life, freedom and the pursuit of happiness. Joe Vitale walked his difficult path to success. At a certain point, he realized that the accumulated experience must be shared with those around him.
Childhood and youth
A person who sets himself ambitious goals needs to objectively evaluate his own capabilities. Psychologists state impassively that every fifth citizen living in civilized countries has the ability to do business. Joe Vitale until a certain moment did not guess about his talent. Moreover, in his biography it is noted that for many years he has been living in poverty. Engaged in various activities and could not achieve a decent quality of his life.
The future author of books on self-realization was born on December 28, 1953 in a large family. Parents lived in the small town of Niles, Ohio. My father worked as a railway lineman. Mother was engaged in housework and raising children. The head of the family made good money, but there was barely enough money for food. The boy grew up in severe restrictions. About the reasons for this situation, Joe began to think as a child. After graduating from school, Vitale went to university and was educated at the Faculty of Psychology.
Way to success
Having received a diploma, Vitale tried to do business. He took a loan from a bank. He rented an office and opened a used car dealer. A year later, the auditors summed up the results of entrepreneurial activity and found impressive losses. Then Joe went into the rail business. The result was almost the same. Being a talented person, Vitale organized his vocal and instrumental ensemble. The organizer was not at a loss, but he did not earn money either. Once an unlucky businessman caught himself wanting to write a book.
In 1984, the book "Hypnotic Advertising Texts" was published. In it, the author told how to convince and tempt customers with just words. The business community reacted to the next edition very cool. Then Vitale personally took up the sale. Using the tried and tested mechanisms to attract customers, he sold out the circulation in a matter of days. After this procedure, the career of a writer for Joe began to develop successfully. The following bestsellers came out from his pen: “New Psychology of Sales and Marketing”, “How to Introduce a Customer into a Trance”, “Another Minute is Being Born Every Minute”.
