The story of the creation of the most influential and expensive company in the world is like a fairy tale that can be told overnight to future businessmen. Mankind knows many examples of how legends were created only by an idea, and Apple is no exception.
The Age of Computer Production
Almost forty years ago, two friends, Steve Jobs and Steve Wozniak, decided to establish their own production of computers. 1976 is considered the year Apple was founded when Apple Computer I, hand-assembled in Jobs' garage, comes out. Despite the fact that this computer was a bare motherboard without graphics and sound, without a keyboard and even without an elementary case, more than 150 models were sold, and young entrepreneurs were able to officially register their company.
Having received funding, the company creates a second model of Apple Computer, more closer to the modern understanding of the personal computer. He has a solid case, a color image and a certain number of commands for working with sound, a built-in speaker for playback and a full keyboard. The new device is gaining global popularity.
The new landmark year for Apple is 1984. It was then that the market introduced one of the most famous products of the company - Macintosh. It was the crown of IT technology of the time. The release year of this computer coincides with the name of the dystopian novel George Orwell - it was on the basis of this work that formed the basis of the commercial for Apple, one of the most provocative advertising campaigns of its time. In the same year, the board of directors fired Jobs.
Almost until the end of the 1990s, namely, until 1997, Apple is going through hard times. One of the strongest competitors to this day competes with the company - Microsoft. Steve Jobs returns to Apple, and the era of big changes that saved the company from ruin begins.
In addition to new computers, Apple is developing software, as well as creating convenient devices for everyday use. So, in the 2000s, iPod media players, the iTunes media content store, and then the iPhone touchscreen smartphone appeared. In 2010, the company introduced a tablet of its own production - iPod.
