To organize an exhibition-fair, you will need certain funds to rent a plot of land or premises. In addition, advertising costs will follow, without which it is very difficult to collect the required number of participants. But, attracting government agencies, these costs can be significantly reduced.
Instruction manual
1
The most important thing in organizing an exhibition-fair is a detailed plan of the event. It will be needed both for applying for permission to state bodies and during the search for sponsors. Make it in the Power Point program, painting the advantages of your fair over others as colorful as possible. And also indicating what benefits sponsors and authorities can get.
2
Having drawn up a plan and an approximate budget, go to the district council where the event will take place. Prepare and forward a letter in advance to the secretary in the name of the chapter and wait for you to be invited. Most likely, you will receive the necessary resolution without any problems. Government agencies are interested in actions aimed at a wide range of people. Especially if they are held during the celebration of the day of the city or county.
3
Together with permission, ask the municipality for support. In their power to allocate a room or a plot of land for free. And they will do it if in the plan with the description of the upcoming event you plan not only the sale of goods, but also lotteries and competitions for visitors. I can even make one of the organizers of the event by expressing gratitude to them on advertising posters and in the media. It will not be difficult for you, advertising will still have to be placed and adding a couple of extra lines is not at all difficult. But those in power with the help of these articles can then report to the regulatory authorities on the work done. Secondly, officials can invite outlets to participate in the trade fair. And hardly any organization will refuse them.
4
Create promotional materials - announcements, posters, banners. If the event is small, notify residents of surrounding houses. If you plan a mass exhibition-fair - order an advertisement on television and radio. Local television channels, again with the support of the authorities, can provide information about the action for free.
5
To attract companies to participate in the exhibition-fair, place the modules in specialized publications. Do this no later than three months before the event. This will allow all interested in participating trading and manufacturing companies to contact you in a timely manner to clarify details and enter into agreements.