In ancient times, it was noticed that man is a social animal. He needs to listen to his own kind and share his thoughts with him. In modern language, this process is called communication or information exchange. Svetlana Fominyh teaches people to communicate their ideas to the target audience.
Random start
Building a successful business in modern conditions is not so simple. Svetlana Fominykh passed her thorny path of knowledge. It is no secret that even projects that are useful to society are implemented very late or are completely forgotten. Often, the inability of a person to clearly express his thought leads to such results. Establish contact with the interlocutor. Make a favorable impression on others. It would seem that these are trifling problems that can be easily dealt with. However, practice indicates something else. Even by nature, gifted people have great difficulty overcoming psychological barriers.
Public speaking coach Svetlana Fominykh was born on December 12, 1983 in an ordinary Soviet family. Parents lived in the virgin city of Rubtsovsk in Altai. My father worked in a construction trust. Mother taught a foreign language in high school number 6. The girl grew and developed without any deviations. She studied at school not bad, but there were not enough stars from the sky. Svetlana's favorite subjects were foreign language and mathematics. She did not show activity in public events. I maintained good relations with classmates.
In high school, Svetlana thought about the profession of translator or mathematician. At the same time, I regularly watched television shows, where the leaders were Mikhail Kozhukhov and Dmitry Krylov. At heart, she tried on the role of the leader, but did not build real plans. After graduation, the Fominykh decided to get an education at the Faculty of Business of Novosibirsk Technical University. By that time, many students had to earn extra money to pay for their studies. A year before graduation, Svetlana began working part-time at the now-famous 2GIS company.
The student was accepted as a sales manager. The product that the company brought to the market was not yet familiar to the target audience. To the surprise of more experienced colleagues, Fominykh in a short period of time took the leading position in terms of sales. The seller’s career progressed successfully and then she was asked to share her experience. Svetlana took this request seriously. She prepared a summary of the speech, and held a seminar on the topic "How to increase the number of sales." At some point, she realized that she likes to conduct training much more than sell.
Man of his word
After the first training seminars, which received positive feedback, Svetlana conducted a detailed analysis of her performances. And I found in them a sufficient number of weaknesses. As a conscientious and responsible person, Fominykh began, as they say, to polish her skills. In 2008, she received an invitation to relax in Egypt, and at the same time take part in a public speaking contest. Apparently the waves of the Red Sea had a beneficial effect on the native Siberian, and she won first place. But the main thing was different - she realized that she was capable and predisposed to coaching.
Svetlana, returning to her native Novosibirsk, appreciated the target audience. Who will need her training? There were enough people involved in public speaking. Among them are heads of small and large companies, lawyers, teachers, sellers and many others. Fominykh opened her school under the name “Man of the Word” in 2009, when the global and Russian economies were shaken by the crisis. Yes, it was a risky decision. The first trainings showed that the development vector was chosen correctly. And this fact served as an incentive to further improve the learning process.
School of oratory
In order to gain and consolidate the skills of convincing speeches to a large audience, those who wish can at any time contact the manager of the school of oratory or directly to Svetlana Fominykh. Training is built on a systematic basis. It is interesting to note that not only trainers, but also training participants “give out” useful content. Each lesson is conducted simultaneously by several trainers. At the same time, a lesson is being recorded. Upon completion, each student receives a disc or a flash drive with a recording in order to analyze their performance in detail at home. Practice shows that a person very carefully and critically examines himself on a TV screen or computer monitor.
At the school, several courses are designed for the needs of cadets. Material is supplied from simple to complex. There is an oratory club at the school, to the meetings of which famous speakers are invited. Training can be done on an individual program. In recent years, requests for corporate training have been growing. Another area of speaker training is called storytelling. This technology is most often mastered by sales managers in small businesses.
