The genre of socialist realism in modern cinema is not in demand today. Horror films are in great demand among viewers. Sam Raimi is considered one of the leading film directors and producers.
Starting conditions
Thrills are needed by a person to increase vitality. A significant portion of moviegoers cheer up when watching horror films. Some psychologists qualify such pictures as a mild form of drugs. Famous producer and director Sam Raimi skillfully uses this addiction in order to receive substantial income in his pocket. It operates according to the fundamental rule of marketing, if there is demand in the market, then it must be satisfied.
The future producer was born on October 23, 1959 in a family of immigrants from Eastern Europe. Parents lived in Michigan. At home, Sam grew up as the second child of three. Smart, with a good reaction, the boy was a good student at school. After receiving secondary education, Raimi entered the directing department of the University of Michigan. As a student, in partnership with his older brother, he participates in the creation of a society of filmmakers.
Professional activity
It is important to note that Raimi's middle brother was in the habit of calculating commercial projects several steps ahead. Before embarking on the filming of his first film, The Evil Dead, he conducted a thorough study of a potential market. According to the results of this study, it became clear that the film will be of interest to a youth audience aged 15 to 35 years. The achieved results confirmed the accuracy of the forecast.
By the standards of big cinema, investments in the production of paintings were regarded as minimal. While the mass of profits exceeded all expectations. The film brought in revenues sixty times the cost. Sam really liked this kind of work. To consolidate his success, over the next ten years he shot three more episodes of the picture. It should be emphasized that the project was awarded a special prize at the Kansky film festival. Raimi reminded of this fact at every opportunity.
