Patrons are called wealthy people who selflessly help people of art. Unlike the sponsor, the philanthropist is completely disinterested and does not seek benefits for himself in the form of advertising.
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Guy Tsilniy Patron
The wealthy and noble Roman Guy Tsilnius Maecenas was a close friend and adviser to the first Roman emperor Octavian Augustus. Thanks to the influence of the Patron in Rome, the golden age of the art and literature of Rome came. The philanthropist patronized Virgil, Horace and other prominent poets and artists of his time.
6 centuries before the birth of the Maecenas, the cruel tyrant Polycrates, who did a lot for science and art, ruled the ancient Greek city of Samos. The dishonest and cruel Gielon, who ruled Syracuse in the 5th century BC, patronized poets and sculptors. So, the Patron was not the first patron of art, but it was his name that became a household name.
Middle Ages
Famous for the traditions of patronage is the family of Florentine aristocrats of the Medici. Its representatives actively patronized the artists, poets and musicians of the Renaissance and contributed to the dissemination of cultural property in neighboring states.
Lucretia Borgia, a worthy representative of her terrifying family, widely patronized the people of art in Salerno and was praised by famous poets and artists of her time for her beauty, subtle mind and kind heart.
In Venice, the patrons of art were representatives of the rich and noble Cornaro family, who built palaces and temples, ordered paintings and statues, generously did good to artists and writers.