When you plan to organize a mass event - a concert, an exhibition or a dinner party, it is not necessary to pay for everything yourself. If you find sponsors, then most of the costs can be shared between them. And you will only have organizational issues and mutual communications.
Instruction manual
1
To make your event interesting for sponsors, you need to competently draw up its project. A presentation made in PowerPoint looks best. There you can not only insert the necessary graphs and charts, but add video, animation and music.
2
In the presentation you need to indicate the purpose of the event, time and place of the event, the approximate number of guests. Be sure to indicate whether there will be press and famous personalities at the party. Write how you plan to announce the event, where, in what volume the advertising will take place.
3
Next, you need to attach the cost estimate. It should be written what you are ready to take on and what to give to the sponsors.
4
Further, depending on the direction of your event, on what audience it is intended for, you need to go in search of patrons.
5
If you are preparing a children's party, contact food companies. They are also eager to sponsor events for kids of the fast-food restaurant chain. Even if they don’t deposit money, the headache about treating you will disappear. In addition, these companies can provide a free venue for the celebration.
6
If you are planning an event for a mass audience, for example, a concert on an open stage, you have a direct road to manufacturers of alcoholic beverages and snacks to them. Due to the fact that these concerns are prohibited from advertising on radio and television until 23:00, they are constantly looking for new advertising platforms to attract consumers.
7
If you are preparing a chamber event for an elite audience, you again can attract sponsors from alcohol concerns. Only this time you need manufacturers of expensive alcohol. Cigar manufacturers, distributors of exclusive brands of clothing, watches, and jewelry are also eager to sponsor private parties.
8
When looking for an event sponsor, do not get hung up on one or two companies. Send out support offers to all the executives you know. It often happens that a company focused on a seemingly completely different audience accepts a sponsorship offer. She does this in order to expand the circle of consumers. And this cooperation is beneficial both for you and for the sponsor organization.
