A movie trailer is a video that usually lasts a few minutes and consists of the most interesting moments of a picture that has not yet been released. This is a kind of advertising, from which viewers will learn some of the details of the new work of cinema. Trailers are sometimes used as movie previews.
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Features of the process of creating a trailer
The trailer can show the most exciting events of the film in chronological sequence or show plots that are completely unrelated to each other. The video is usually accompanied by advertising text and musical processing, which is necessary for a kind of impact on the audience. The purpose of the trailer is to interest the audience and attract the maximum number of people to cinemas.
The events shown in the trailer are commented on in a voiceover that tells about the main events of the film, but does not reveal its main secrets. The intrigue is created thanks to separate replicas of the main characters.
Types of Trailers
There are two main varieties of movie trailers - consisting of frames that viewers will see on the screen and videos that are shot separately. It is worth noting that a separate trailer is a rather expensive pleasure that not every director can afford. Movies consisting of film frames are usually created using conventional slicing and subsequent editing.
A bit of history
For the first time, the method of advertising a movie using a trailer was applied back in 1913. The idea of cutting the most interesting shots and combining them into one short mini-film belongs to Niels Grandlund. It was this Broadway producer who shot the famous promo video for the film "Children's Car Racing" with the participation of Charlie Chaplin. However, the first trailer in the history of cinema is another Niels work - a video for the musical "Adventurers".